I am so happy to share this article with you and spend two minutes talking with Rachael from Ruby And Lilli. Rachael, a fellow Brisbane mamma, has as curated a range of classic and stylish pieces on the online store Ruby And Lilli all of which have been designed to fit and flatter women and last a lifetime.
BG: Who is Ruby & Lilli?
R&L: Ruby & Lilli the brand is classic, effortless and comfortable pieces made specifically to fit and flatter women (especially those with curves of any size) who crave comfort, versatility and quality from their everyday pieces.
Ruby & Lilli the person is unexcitingly just me; a Mama, Wife and former beauty therapist who craved the above and couldn’t find it – so decided to create it for myself and other women.
BG: Is Ruby & Lilli an online only store?
R&L: Yes, however I am always available via email or msg on FB and IG to help my beautiful customers.
BG: What inspires you about fashion?
R&L: Creating pieces that are ‘current’ but are also timeless, that are specifically designed for a woman’s body and a busy Mama’s lifestyle.
BG: Who does Ruby & Lilli cater for?
R&L: Mainly women who want to wear classic pieces that have a little bit more coverage where needed (longer length tops and sleeves etc) but also balanced out with a little extra skin where needed (scoop necklines to minimise a larger bust), my range starts at an XXS|6 and goes all the way up to a 3X|22. My pieces tend to be relaxed fit, so women who are less curvy but love the styles/coverage can just size down and usually find the fit perfect.
BG: What influences your clothing and accessory choices for the store?
R&L: I try to design or source pieces that I find are missing from my wardrobe, mainly classic items such as quality tees or peg pants, that have been tweaked to fit and flatter a bigger bust, or a mummy tummy etc. So often I think ‘gosh I love that top, if only it were longer’, and many of my friends find the same.
USE CODE : BG10 to receive a 10% discount on any purchases made before Friday 19th May.(excludes gift certificates)